A bra that gently embraces you for your healing journey.
Every mother's breastfeeding journey is different. Some end with joy. Some end with loss. Some end when a mother feels it's time.
Whether you're unable to breastfeed due to pregnancy loss, choosing not to breastfeed, or ready to wean. Eunoia Bra® offers gentle support for your body.
Designed with You in Mind
Every detail of Eunoia Bra was created from real experience. Designed to meet a woman's body during the stages of lactation suppression. Our adjustable full coverage bra offers the gentle compression needed to reduce pain and discomfort.
Our unique cooling packs offer a gentle, natural relief during engorgement.
Our cooling packs offer gentle relief during engorgement. They're reusable and designed to cover each breast providing soothing comfort.
Use cold only. Always apply with barrier. Avoid heat, as warmth can stimulate milk production.
Why I Created Eunoia Bra®
I created Eunoia Bra after my miscarriage in 2022. My milk came in a few days later and nothing I tried helped. Sports bras were cut too low, plastic wrap made me hot and uncomfortable.
Sixteen years earlier, after having my daughter my senior year of high school, I was told to use those exact same things. It shocked me that almost nothing had changed for women who needed to suppress lactation.
In that moment of pain, both physical and emotional, I realized women deserved better.
And from that moment, Eunoia Bra was born.
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"I created Eunoia Bra® to offer gentle support due to my experience of loss. But I soon realized it could help so many women. Those who choose not to breastfeed, women healing from loss, women transitioning from breastfeeding, and every woman who deserves comfort during every transition."
- Ciara, Founder of Eunoia Bra®
Gentle Support, Thoughtfully Designed for Comfort, Compression & Confidence
Whether after pregnancy loss, stillbirth or during the transition from breastfeeding. Eunoia Bra was thoughtfully crafted to support women while healing. Designed with intention, Eunoia Bra provides full coverage and adjustable support to gently embrace women while suppressing lactation.
Rooted in Love, Created from Experience
Eunoia Bra® was born from one of the hardest moments of my life, losing my baby boy, Rj.
The hospital gave me grief resources and keepsakes to honor his memory, but nothing prepared me for what would happen next.
A few days later, my milk came in. And just like that, I grieved all over again. My breasts were full, aching, and leaking with no baby to feed. The pain was more than emotional, it was physical. And in that silence, I felt completely alone.
My husband helped me wrap my chest in plastic wrap just to ease the pressure. That moment lit something in me:
“There has to be a better way.”
That’s when the seed for Eunoia Bra® was planted.
This bra was created to bring comfort during some of the most tender and sacred times. After loss, during weaning, or anytime a woman needs to feel held and supported in her healing.
Eunoia means “beautiful thinking” or “a well mind.”
And that’s what I hope this space becomes for you. A soft place to land, a gentle embrace, and a reminder that you are not alone.
With love and light,
Ciara
Founder of Eunoia Bra®